Project Description

Video Animation and Production

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Brief

Launched new enterprise software product for national healthcare technology firm. Built awareness within C-suite of hospitals and healthcare systems, targeted key decision makers within business development, revenue management, compliance, human resources, physician services/practice management and technology.

Developed digital marketing campaign to increase qualified leads, improve website traffic, and schedule live product demos.

Deliverables

Produced a video series for a healthcare technology firm targeting six key market segments within the C-suite of large hospitals and healthcare networks. Developed email campaign and executed through Consensus Demo software to identify leads and track key performance measures.

  • Demo Automation Strategy

  • Video Series Production

  • Email Campaign Development

  • Sales Lead Generation

Script Writing
Animation
Video Editing
Video Production
Audio Recording

Results

This video marketing strategy helped them grow their lead pipeline, increase product demo requests and increased website traffic.

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